Short answer
Bonturberg carries forward the travelling practice built over years as Mike Tailor — the same craft, now with a new name, a digital home and a published city programme. Existing clients keep their history with the house.
Is this a rebrand of the same business?+
Yes. The practice, the atelier relationship and the travelling tradition continue under the Bonturberg name. The story is told openly on our heritage page.
I was a Mike Tailor client — what now?+
Bring your history to the first Bonturberg appointment. It will be folded into your Fit Passport, and your next commission starts from where the last one succeeded.
Why the new name?+
The travelling house needed a name and a home of its own as it grows across cities — the craft relationship clients valued is unchanged.
Answer reviewed by Bonturberg Editorial Review and dated 2026-09-08. For a question not covered here, write to sales@bonturberg.com with the garment, city or order details that would help us answer.