Short answer
Wool is the most versatile (four seasons, resists wrinkles). Linen is the coolest (but creases). Cotton is smart-casual (breathes, softer structure). Choose based on climate, occasion and how often you’ll wear it.
Wool — the four-season workhorse
Resists wrinkles, breathes naturally, drapes well and travels. Super 100s-150s for suits. The safest and most versatile choice.
Linen — the summer specialist
The coolest fibre, worn creases and all. Best for warm-climate weddings, summer events and holiday.
Cotton — the smart-casual option
Breathes, softer structure, more casual. Chinos, Oxford shirts, denim jackets. Less formal than wool.
Blends — the best of both
Wool-silk-linen for travel, wool-cashmere for winter. The atelier confirms per swatch.
Questions people actually ask
Which fabric is most versatile?+
Wool — it works for four seasons, resists wrinkles and travels well. Super 110s-130s is the sweet spot for most clients.
Is linen too casual for business?+
In very warm climates, linen is accepted business wear. In cooler climates, wool-linen blends offer the breathability with a more structured look.
How do I choose between wool and cotton?+
Wool for formal and four-season wear. Cotton for smart-casual, summer and more relaxed occasions. Made-to-measure lets you choose the exact weight and weave.